Radisson Hotel Group Launches New Offering
Event Africa Contributor October 17, 2019 Industry News
Radisson Hotel Group is proud to launch Radisson Meetings™, its new global meetings and events offering.
Available across the group’s seven hotel brands, Radisson Meetings is developed around the three core elements of successful events – Personal, Professional and Memorable – while being 100% carbon neutral through offsetting. Meetings and events play an important part in Radisson Hotel Group’s ambitious five-year plan. The launch of Radisson Meetings represents an important milestone in reaching its goal of becoming the market leader in this segment and customers’ first choice for their meetings and events. Eric De Neef, Executive Vice President & Global Chief Commercial Officer, Radisson Hotel Group, said: “Radisson Meetings represents our commitment to deliver a personal, professional and memorable service to our guests, and to respond to changing market trends and expectations. We are investing in our meeting venues at our 1,100+ hotels worldwide, in training of our teams, and in technology. A state-of-the-art IT infrastructure and distribution platform are core elements helping us to deliver our brand promise. Finally, all Radisson Meetings are carbon neutral – we are the only hotel group worldwide to automatically offset any carbon footprint at no cost to our customers.”
Placing customer needs at the heart of its offer, Radisson Meetings is built on three core pillars: personal, professional and memorable. Radisson Meetings makes every meeting personal through its team of meetings and events professionals, who are trained to take a solution-focused approach and to design solutions around each client’s individual requirements. Excellent customer service is one of the factors that matters most to event planners when selecting a venue. That is why Radisson Meetings promises a dedicated point of contact throughout the planning process who will provide support and recommendations, as well as on-site on-demand support at the touch of a button during the event. To help event planners deliver memorable events for their attendees, Radisson Meetings provides an impressive portfolio of venues, tempting menus and other extras that will surprise and delight. With the launch of Radisson Meetings, Radisson Hotel Group automatically offsets the carbon footprint of every meeting or event taking place at our hotels worldwide, at no cost to attendees or organizers. To do this, Radisson Hotel Group has teamed up with FirstClimate, one of the largest carbon offsetting organizations in the world. For each meeting, the carbon footprint is calculated and then offset through First Climate by supporting projects that combat climate change and have a positive sustainable development contribution in Peru, Kenya, and India or invest in wind energy in Turkey and the USA. All selected projects are Gold Standard or Verified Carbon Standard certified. Furthermore, Radisson Meetings focus on ongoing efforts to minimize food waste and eliminate single-use plastics. Radisson Rewards for Business, the group’s loyalty program for event planners, is also an important component of the Radisson Meetings concept. Members can earn valuable points toward rewards for all bookings at all Radisson Hotel Group brands.
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